The purpose of the General Data Protection Regulation (GDPR) is to provide protection for customers privacy and to ensure data laws are fit for purpose in the digital age.
The regulation has promised to modernise and harmonise the legislative landscape for data protection, as that landscape is currently fragmented, causing confusion to individuals and businesses.
The GDPR will replace the EU Data Protection Directive 95/46/ec, which came into force in 1995 – at a time when the internet was still in its dial-up infancy and mobile phones were far from smart.
So much has changed about how companies collect and process data, which has become a valuable commercial currency, but the same outdated data protection laws have applied.
At its core the GDPR contains a number of principles that will require repairers to think and act very differently.
From communicating with customers to managing databases, the GDPR will effect many aspects of a repairer's focus. Some of these require organisations to take action now to be prepared for the advent of the new regulations and further enhancements to come.